Describe the 21st century politician. Left or right? Fat or thin? War or peace? Straight or gay? Hard or soft? Male or female? Pro or con? Young or old? East or west?
Now look at the Politica super-family and see which font they may be.
The overused sans serif faces don’t cut it anymore.
This day and age requires a sturdy, modern and straight-to-the-point sans to cover the issues. The Politica and Politica XT families also come in OpenType variations which extend the character set to include Cyrillic, Greek, Baltic, Turkish and Central European languages.
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